About Us
We’re the team behind SalesforceBen.com and NowBen.com.
Founded in 2014, SalesforceBen is the ecosystem’s go-to source for news, insights and practical guides, with 800k monthly site visitors and 140k newsletter subscribers.
NowBen is a growing community of experts and thought leaders, started in 2024, already counting thousands of views and subscribers, covering the latest ServiceNow updates, trends, and releases.
Our Mission
We help B2B tech marketers connect with their target audiences, build awareness of their brand, and generate interest in their products and services.
Meet the team
Ben McCarthy
Founder & CEO
Ben sets the vision for our publications and has a deep understanding of our audience and what content resonates with them.
Claudia Ariano
Campaign Director
Claudia is the strategic lead for our campaigns, she provides our sponsors with marketing counsel and heads up our Services Delivery team.
Lottie McCarthy
Sales Director
Lottie works closely with our sponsors to understand their marketing and business goals, and helps map out the right campaigns to achieve them.
